Frequently asked questions
Everything you need to know about our services. Can't find what you're looking for? Get in touch.
What is local SEO?
Local SEO (Search Engine Optimization) is the process of making your business visible when people search Google for things like "best [your service] near me." It includes optimizing your Google Business Profile, making sure your business information is consistent across the web, building genuine reviews, and creating content that answers real customer questions. The result: you show up in the map pack and top results instead of being buried on page 3.
What is GEO (AI discoverability)?
GEO stands for Generative Engine Optimization. More and more people ask AI tools like ChatGPT or Google's AI for recommendations — "recommend a good restaurant near me." These AI models pull their answers from patterns across the web. GEO is how we get your business mentioned in the right places (directories, articles, reviews) so the AI learns to recommend you. It's newer and less crowded than SEO, which means early movers have a real advantage.
How long until I see results?
For Google (local SEO), you'll typically see meaningful movement in profile views, calls, and direction requests around the 2–3 month mark. For AI discoverability (GEO), it's slower — usually 3–4 months — because it depends on the wider web catching up. We set a baseline on day one so you can see the lift clearly over time.
What's included in each plan?
Starter (€149/mo) covers Google Business Profile optimization, listing consistency, monthly posts, and review setup. Growth (€299/mo) adds AI discoverability, directory outreach, and a monthly visibility report. Premium (€649/mo) includes content written for you, active review campaigns, structured data, and a dedicated strategist. All plans are monthly with no long-term lock-in. See full pricing →
Do you guarantee first-page rankings?
No — and you should be wary of anyone who does. Rankings depend on competition, algorithm changes, and many factors outside anyone's control. What we do guarantee is consistent, proven work that gives you the best possible chance of ranking well. We track and report real metrics so you always know where you stand.
Can I cancel anytime?
Yes. All our plans are monthly with 30 days' notice. No long-term contracts, no cancellation fees. We believe our work should speak for itself — if it's not delivering value, you shouldn't be locked in.
Do I need a website to start?
Not necessarily. A lot of local visibility comes from your Google Business Profile, directory listings, and reviews — none of which require you to have a website. That said, having even a simple site with the right content helps significantly, especially for AI discoverability. We can advise on this during our initial review.
What do I need to provide?
Mostly just access to your Google Business Profile (we'll walk you through it) and some basic info about your business — services, hours, areas you serve. The Premium plan includes content creation, so we handle the writing. For other plans, we may occasionally ask for photos or short input, but we keep the time commitment on your end minimal.
How do you report progress?
We track Google Business Profile stats (views, calls, direction requests), search rankings, and — for Growth and Premium plans — monthly AI visibility checks where we test what AI models say when asked about your category in your area. You get a clear before-and-after picture every month.
Still have questions?
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